Why use the future?

We are living in a volatile, uncertain, complex, and ambiguous world where change is the only constant.

These challenges can either confound our decisions and dull our mental faculties, or they can force us to sharpen our anticipatory capacity to look ahead, to plan ahead, and move forward.

Futures provides methods and tools to help us think about the future in a structured, systematic, and collaborative way.

We use futures to create long-term strategies, surface new knowledge, and bring back agency in uncertain times.

Benefits of using futures

  • Flexibility

    Moving from a focus on one future to an analysis of alternatives creates flexibility in decision-making.

  • Transdisciplinary thinking

    Shift from narrow problem solving approaches to deeper systemic and trans-disciplinary solutions.

  • Anticipation

    Anticipate emerging issues that may disrupt strategies and policies, and open up new possibilities.

  • Strategy culture alignment

    When you have a strategy, the culture often does not align. Uncover blindspots and ensure narratives are aligned with strategy.

  • Make the vision real

    You may have a vision for the future, but it may not seem real for the journey is unclear. Taking action on that vision can be daunting.

  • Bring back agency

    Use the future to change the present. Design tangible strategies to achieve the future you want.

The past is in your head. The future is in your hands